Is it even possible to imagine pulling up to park near the entrance of your destination and find a parking space straight away? Or not have to struggle to find a space in a multi-family property due to the level of unauthorized parking… Could there ever again be easy parking aplenty when you need it?
Before easy parking became such a rarity, it was indeed possible to travel out of town for a weekend hike with the kids and find a space to park in lots that were quiet and uncrowded. You could even find parking less than a mile from the trailhead!
Parking lots were wide open expanses where parkers could enjoy the freedom of a wide range of possibilities – a lot half full was considered to be busy!
Neither was unauthorized parking so much of an issue for parking operators. Designated parking spaces were rare, the sole territory of disabled drivers and therefore unlikely to be abused.
The modern parking predicament
Now, as cities have grown and the number of vehicles has skyrocketed, the simple act of parking has become a complex challenge. Traditional parking infrastructures haven’t kept pace with urban expansion, leading to congested streets and frazzled drivers. The environmental impact is significant too; all that extra driving in search of a spot contributes to increased emissions.
And if it’s stressful for drivers, how much more so for parking operators?
Parking operators everywhere wrestle daily to operate their parking operations more efficiently but issues with unauthorized parking, faulty hardware (gates etc.) and occupancy issues lead to lost revenue. Finding tech that actually helps to increase occupancy is the “holy grail”.
We all agree that it is time for a change!
At Paralign we have created a parking service platform to transform outdated systems and processes for asset managers and parking operators using vision AI technology to create actionable insights for now and for the future. This will transform the whole parking experience for users.
Enter parking data analytics, a technological marvel coming soon that is poised to bring back the golden age of hassle-free parking. Not only will this enable Paralign to offer 24/7 monitoring of parking lots to identify exactly what is happening, but the high tech, AI driven cameras we use will identify and categorize vehicles, revealing the whole story to operators. The data that is collected over time will start to give a picture of usage of the lot and provide actionable insights.
What does that mean for users?
Well, imagine having a friendly guide who knows exactly where the open parking spots are, even before you arrive. That’s essentially what Paralign’s predictive parking service will offer. By analyzing a mix of historical data, real-time traffic conditions, and patterns in driver behavior, parking data analytics can forecast when you’ll likely find an available space.
Paralign’s platform, Arc Flex, already has features such as cashless payments, automated permit management, and real-time updates which are already reducing friction for operators within parking lots. Automatically deducting parking fees without the need for physical tickets or manual payments is a firm favorite with operators and drivers alike as it streamlines the entire process. Predictive parking will serve to improve the situation even further.
Will parking data analytics change my life?
The answer is a resounding yes! You’ll spend less time hunting, more time living: With accurate predictions, you can drive directly to available spots, cutting down the time spent searching and reducing stress.
Will parking data analytics affect the environment?
Yes, we’ll have greener cities as a result of fewer cars circling the block. This means lower fuel consumption and reduced emissions, contributing to cleaner air and a healthier environment.
Will parking data analytics make work less stressful for parking operators?
Without a doubt! Parking operators will be able to leverage parking patterns to increase occupancy and drive revenue within their parking lots. Predictive analytics can monitor occupancy rates and predict peak times, allowing for better space management and dynamic pricing strategies. This ensures that parking resources are used efficiently, maximizing revenue and meeting driver needs.
Not only will the whole trip be a smoother experience for drivers, but parking operators will reap huge benefits in convenience and improved work-life balance!
Overcoming potential challenges on the road ahead
It all sounds like a dream, but of course, as with any innovation that enters the public realm, there are practicalities which must be considered to perfect the process. Collecting and analyzing user data brings with it a responsibility to maintain privacy at all times. This is why Paralign rely on advanced data encryption to ensure data security and remain compliant with our own stringent security standards.
Then there’s the need to maintain the effectiveness of predictive systems by continually collecting accurate data, and this is why we have made substantial investment in infrastructure and technology to ensure that our data is continually updated.
